Business intelligence Coopetition

ICCA, in collaboration with Bco Congresos, is pleased to present this dynamic and forward-thinking session aimed at helping you maximise the use of ICCA Business Intelligence (BI) tools. Following the success of our session in Bangkok and the positive feedback received, we are excited to introduce the second edition of this impactful session. 

ICCA members will present practical case studies, highlighting their best practices in effectively utilising ICCA BI tools. Attendees will gain valuable insights into how these tools can be leveraged for success, while exploring innovative strategies that demonstrate the full scope of ICCA BI’s capabilities.

During this session, ICCA members will share case studies to highlight their skills and expertise, showcasing their best practices in effectively managing and leveraging the new ICCA BI. This will provide a comprehensive understanding of the tool's capabilities and how they harness it to their advantage.

Why This is a Must-Attend Session

Monday, November 10 10:15 - 11:30 | Noble Hall, Alfândega Congress Centre

Attendees will have the unique opportunity to vote on the winner, with the final decision being a combination of audience and jury scores.

ICCA’s research team will present the latest updates on ICCA BI and invite you to share your feedback to help shape future developments of these vital tools. 

Don’t miss this chance to witness innovative approaches, engage with industry experts, and contribute to the evolution of ICCA BI tools!

2024 Finalists for the ICCA BI Coopetition Award

Winner: SFA Connect: Leveraging sector-first strategies and ICCA BI for successful conference bids: The SFA-C Approach  

GainingEdge: Assess and Leverage the Destination’s Intellectual Capital

Penang Convention & Exhibition Bureau: Leveraging ICCA BI Tools to Secure Business Event Leads